![]() The more we've built trust with employers and their teams, we get increasingly specific questions because they're utilizing care more. I dont understand in spanish how to#That's where we were able to come in, explain how to get reimbursed, explain that the money does not come out of their pocket, but their employer's - and it was a game changer. Instead, they'd choose to go to the nearest Spanish-speaking clinic and pay $20 out of pocket. So they'd get a big bill just for seeing a doctor, not understand how their benefits may cover or reimburse it, and they'd never go to the doctor again. Read more: Excellence in technology: Shadiah Sigala is pushing child care into the digital ageĪvila: We'd see employees with coverage from Kaiser not understand the deductible or out-of-pocket maximum, or not understand that their employer was funding an HRA plan. It floored me the first time I saw it - I really don't think anybody had effectively spoken to those employees about benefits before. But for Alianza meetings, it can take up to an hour because there are so many questions. ![]() You can do an English-speaking meeting in 10 minutes. McNeil: If we're serving one of our manufacturing clients, as an example, time is money, so we'll normally get a short amount of time to present and talk about benefits. What are some of the challenges you're working to solve? Which is what led you to launch Alianza in service of your clients' Spanish-speaking employees. We considered every employee, their ages, what would grab their attention. By taking those two perspectives and bringing one solution to the client, it's helped us strategize.Īvila: I'm a single mom, I've got older kids, and Andrew's got young kids - he's just starting on that journey with his family. McNeil: We're two completely different people: male, female, different generations, different races or ethnic backgrounds. You two bring very different perspectives to your work. McNeil and Avila spoke with EBN about the success they've found by looking at benefits through a personal lens and why it's important to remember that in a relationship-based business, relationship-building takes time. What's going to grab employees' attention?" "We don't just focus on benefits - we focus on communication. "We both look at employee groups differently, and really try to understand what happens at the employee level - what works, what doesn't," Avila says. Read more: Announcing 2022's Excellence in Benefits Award winners Since McNeil and Avila pooled their talents to launch Alianza in 2017, the team has grown to a party of five and delivers tailored communications to clients' employees, focusing on improving benefits utilization and providing expanded access to adviser expertise. ![]()
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